B.box are an Australian company on a mission to redefine everyday essentials for bubs and kids, while making parents’ day-to-day lives easier.


Convert Digital launched B.box’s new Shopify site with the goal to improve site speed, user experience and content flexibility while maintaining all the bells and whistles from their original site.

The project was kicked off with a UX audit to define the design approach, followed by a review of the tech stack where functionality was identified that could be built into the website theme; in the end reducing time and financial commitment for the merchant.

• Shopify web design and development
• Promotional banners, countdown timer and a range of pop-ups to manage geo locations and exit intent notifications

• Marketing automation (Klaviyo)
• Customer service (Zendesk)

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