Conversion Optimisation, CRM, Loyalty & Rewards, Marketing Automation, Reviews and UGC, SMS, Subscriptions, Email Marketing

Andzen is a global customer journey agency headquartered in Brisbane, Australia (with teams in the United States, United Kingdom, South America and Asia). We create buyer journeys to capture, nurture, convert and retain more customers for ambitious eCommerce brands. Using direct marketing channels like email, SMS, and Messenger, we simulate a personal one-to-one shopping experience for our clients and their shoppers.

We’re a strategy-first agency focussed on custom solutions that generate maximum ROI for our clients. Our team of creatives and technical specialists turn each strategy into beautifully-designed, highly-personalized touchpoints using Klaviyo flows and complementary services such as LoyaltyLion, Justuno and Okendo, to name a few. Our job begins when a customer lands on your eCommerce store, with tactics to capture new sign-ups, nurture new subscribers to complete their first purchase, recover abandoned carts, generate reviews and UGC, and drive repeat purchases and brand loyalty.

The Andzen team has worked closely with Klaviyo since 2016. While many agencies offer email marketing as one of many services, Andzen comes from a highly technical email background and this is still our core focus today. Our goal is always to help our clients build a quality database (full of engaged customers) and send quality content (that excites and converts subscribers).

Andzen was born out of an Email Service Provider (ESP) in London, UK called This platform was started by one of Andzen’s co-founders and was brought to Australia by the other co-founder. We consider this deep technical knowledge our unfair advantage when it comes to delivering best-in-class email marketing services through the Klaviyo platform.

By specializing in email and working closely with the team at Klaviyo, Andzen has been able to stay ahead of the pack and deliver incredible results for our clients. We strive to be the best in the world at implementing the Klaviyo platform, and have built a global reputation as the leading customer journey agency for growing eCommerce businesses.

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