Robins Kitchen goes headless on Shopify Plus


Robin’s Kitchen strives to create culinary experiences that elevate the everyday, turning ordinary moments in the something special. The brand achieves this through a range of innovative kitchen gadgets, cookware, dinnerware and homewares.

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The Project

Convert Digital recently worked with the Global Retail Brands team to bring their shiny new headless Shopify Plus site to life; showcasing a unique catalogue of premium products from over 250 well-known brands such as Baccarat, Alex Liddy, KitchenAid, Maxwell & Williams and more.

Their new, vibrant online presence features an all-star tech stack including:

  • NextJS front-end hosted on Vercel
  • Prismic (CMS)
  • Searchspring (search and merchandising)
  • Yotpo (reviews)
  • Zendesk (customer service)
  • Pronto (ERP)
  • Emarsys (marketing automation).


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