Shopify Plus


Rusty was born during the mid-80s in San Diego, California. It all started when a group of creative minds came together with a shared passion for creating high-quality, performance-driven surfboards.


The original Californian surf brand (whose HQ is now based in the sun-drenched city of Perth), worked with Convert Digital to replatform and redesign their site on Shopify Plus. Convert Digital continue to work with the Rusty team to manage, maintain and optimise their site.

• Full site redesign and replatform on Shopify Plus

• Build-your-own surfboard 3D feature

• Ongoing website management




Mobile Conversion Rate


Revenue Per User

Interested in working with us?

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